
PERSONAs
Whether you love them, hate them or fall somewhere in the middle – I’m here for all your persona drawing needs. As a Service Designer and Illustrator, I am well placed to help you turn your research insights into personas that feel believable and help you advocate for your users.
View a selection of my favourites below.





wellcome Volunteers, Bethan mitchell for snook 2018
A set of 6 icons to represent different ways for Wellcome Trust staff to engage in volunteering. Designed to compliment the Wellcome Trust’s signature font, the set includes: Floor Captain, Event Coordinator and Recruiter.





Nepalis Women, Bethan mitchell for joycorps 2023
A set of 5 portraits to represent women who have been supported to escape the cycle of human trafficking.





Volunteers, Bethan mitchell for snook 2019
A set of 9 faces to represent a broad range of Scouts volunteers, their motivations and their needs.




kinship carers, Bethan mitchell for snook 2020
A set of 6 line drawings to represent a wide variety of Kinship Carers.